Humboldt-Universität zu Berlin - Mathematisch-Naturwissenschaftliche Fakultät - Didaktik der Informatik | Informatik und Gesellschaft

Virtual Sales Agents

2009 - 2010

In our group, we designed and implemented a virtual agent capable of providing customers in a 3D online shop with advice. Based on a product knowledge base, a conversation model and a model of the shop, the agent communicated with the customer through text based dialogues and lead the customer through the virtual world, using gestures to show products. A controlled empirical evaluation study showed that customers in this shop generally followed the counseling of the agent and bought more suitable products. Also, a considerable number of the participants in the study expressed that they liked the principle of sales agents in virtual 3D online shops and considered our agent helpful.

Personen

Veröffentlichungen

C. Mumme and N. Pinkwart. Evaluation of an Autonomous DVD Sales Agent. Poster Proceedings of the 10th International Conference on Intelligent Virtual Agents (IVA), 2010. C. Mumme. Verkaufsagenten in Multiversen. 2009. C. Mumme, N. Pinkwart, and F. Loll. Design and Implementation of a Virtual Salesclerk. Proceedings of the 9th International Conference on Intelligent Virtual Agents (IVA), Springer Verlag, issue 5773, 2009.